For over 7 years, Rocket Baby Bakery has launched itself into the hearts and mouths of thousands in the Milwaukee area. Year after year, this local favorite has been honored on practically every “Best of Milwaukee” list as a stand-out bakery. Despite being located near a sea of fast-food chains, Rocket Baby Bakery has found success by emphasizing its out of this world, made-from-scratch goodies and cultivating a welcoming space for all.
Co-Owner Shannon Trenholme welcomes us to her bakery and shares the best advice she’s ever learned:
Why did you decide to join the Wisconsin LGBT Chamber?
We decided to join the Chamber because we celebrate that the idea of “community” is inclusive and all of our neighbors are humans to be welcomed and respected.
Tell us a bit about your business and what you do.
We are a family owned artisan bakery and cafe. Our mission is to make the best bakery, serve it joyfully, and bring cheer to our neighborhood. We do this by sourcing quality ingredients locally; making all of our product fresh daily; serving it in a welcoming location that is a integral part of a thriving community.
What do you enjoy most about what you do?
We enjoy bringing people happiness through amazing food. Also the opportunity to feed our curiosity by testing and trying new things.
What do you enjoy most about being a member of the Wisconsin LGBT Chamber?
The connections – growing the relationships.
What’s the best piece of business advice you’ve ever been given?
Every customer wears an invisible sign that says “see me” – in other words, recognizing that people need and deserve to be heard and acknowledged.
Also, as a leader, you need to model the behavior you wish your employees to display.
What do you know today that you wish you would have known when you first got started as an entrepreneur?
I now know establishing the culture you want is paramount to success. A culture will be established for you if you are not mindful and purposeful in your leadership. Often a culture that you do not intentionally establish will be negative and counterproductive.
At the end of a long day, how do you relax?
Play sports. Hang with friends and family. Read.
How would you like people to remember you and Rocket Baby Bakery?
I want people to remember us as a place where all were welcome and the food was so good you would happily ship it to friends and family.